Touch, Feel & Love: How to Pick the Perfect Paper for Your Wedding Invites

Every detail of your event matters — Here’s how the right paper can elevate your invitation suite.

Let’s be real - Choosing wedding invitations isn’t all about the pretty fonts, colours and the design (although, that’s my favourite part!). It’s about the entire vibe. And while it’s easy to obsess over design details, there’s one thing that often flies under the radar: the paper. 

Yep, the actual paper matters... a lot.

Think about it - Your wedding invite is the first tangible piece of your big day that guests will hold right in their hands. It sets the tone, the vibe, sparks excitement, and (when done right) makes people say, “Wow, this is going to be amazing.” 

So, how do you choose the perfect paper that makes your invites unforgettable? Let’s dive in:

1. Feel It Out: Texture Matters

The way your invite feels in someone’s hand says a lot. Do you want something soft and romantic? Go for cotton paper - It’s plush and dreamy. Prefer something classic with a bit of texture? Linen is the one - A popular one recently. If you’re into clean, modern aesthetics, a smooth cardstock always sets the standard.

2. Why Paper Weight Pulls More Than Its Weight

When it comes to paper, weight equals quality. A heavier cardstock feels luxe, substantial, and like a keepsake, while something too thin can feel a little… meh. Unfortunately, those are more likely to get tossed. Aim for something in the 120-150 lb range - It strikes that perfect balance of premium and practical.

3. Match the Mood

Your invites should give guests a hint of what’s coming. Planning a rustic barn wedding? Kraft paper adds that earthy, laid-back feel. Going full-on glam with a black-tie affair? Shiny or metallic finishes scream elegance. Let your paper tell part of your event story.

4. Go Fancy, or Fun, with Finishes

Want that “wow” factor? Specialty finishes like foil stamping, letterpress, or embossing add personality. They create texture, depth, and make your invites feel like they belong in a boutique - Or, on your guests fridge for the long haul! 

5. Love the Planet? There’s a Paper for That

Eco-conscious couples, there’s something sustainable for you too. There are gorgeous recycled papers and tree-free options made from cotton or bamboo that look amazing and keep things green. It’s a win-win.

6. Try Before You Buy

Don’t just guess — Get out there and get samples. Feel them, see how they look in different lights, and maybe even spill a little coffee on them (kidding... kind of, but try it!). You want to love how it feels in your hand, because your guests will notice.

The Bottom Line

Picking the right paper isn’t just a silly detail - It’s one of the top foundations of your whole invitation and event vibe. It sets the stage and makes your invites memorable from the first touch.

At Graphically Yours, I’m all about turning your love story into something tangible and beautiful - Right down to the paper. Connect with me directly for support on sourcing the perfect resources for your custom stationery paper. My insider industry connections make this a seamless process for finding the perfect paper for your special event. 

Let’s create invites that your guests will hold, experience, and absolutely love from the first feel.